What
is Aromachology?
It’s fun. It’s fresh. And, it’s an oh-so personal
gift from us to you. It’s Aromachology.
The science of Aromachology studies the interrelationship between
psychology and scent and the affect it has on behaviour. It is this
concept that inspired the two founders to create a product that
shows the depth of l’arte du parfum.
Aromachology is the first of its kind to offer custom fine fragrance
as an accessible luxury, blended and sold at point of purchase.
Meant to reconnect consumers and revolutionize the artistic and
scientific experience of creating, enjoying and wearing perfume,
the brand is centered on a process that is substantiated by the
science of Aromachology.
Fuelled by the need to help each customer express individual tastes
and personalities by crafting an original fragrance, each formula
is conditioned to the likes of its creator.
The 1,2,3 quick and easy process begins with the consumer completing
a 10 question ‘Scent Profile’ that places them into
one of five different and distinct personality groupings. Each ‘personality’
comes armed with a specific character profile that communicates
the differences between the five groupings and what it means to
be a Sophisticated & Sensual Floral, a Totally Edible Gourmand,
an Exotic Spicy Oriental, a Clean & Fresh or a Bold & Brisk
Woodsy. The third and final step is choosing three out of 15 different
notes to ‘top off’ your one-of-a-kind creation. Notes
have been aligned with different attributes that Aromatherapy studies
have proven to stimulate.
Whether you top your fragrance off with words such as passionate,
sexy, spontaneous, focused, open minded or creative,
Aromachology gives you the opportunity to create a product that
helps convey your identity proudly and aromatically.
Aromachology believes in expression; personal, creative and self.
As life is about creating and connecting, Aromachology is determined
to find a way to deliver a product that makes people feel good from
the inside out. The product is meant to encourage people to connect
and celebrate themselves, and to craft a scent that is reflective
of who they are and what they want to become. Aromachology was created
to give consumers something to be proud of as they partake in the
creative process of engineering their own scent. Our goal is to
have each and every consumer proud of their unique creation, and
proud of who and what their creation embodies.
Some Scent-ific Facts:
Peppermint: Whiffs of peppermint
were found to improve task performance and proved to promote a general
arousal of attention. In addition, studies have shown that peppermint
increases feelings of vigour, energy and speed.
Journal Article Title: Improved performance on clerical tasks associated
with administration of peppermint odour. [Perceptual & Motor
Skills. Dec 2003]
Orange: Research revealed that ambient
odours of orange had a relaxant effect and improved mood in patients
waiting for dental treatment.
Journal Article Title: Ambient odours of orange and lavender reduce
anxiety and improve mood in a dental office. [Physiology & Behaviour.
Sept 15, 2005]
WARNING: This product is not intended to diagnose
or treat serious medical conditions. Do not use this product in
place of doctor-prescribed medications. If you are concerned about
mental or physical health conditions, consult a physician.
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